If you are living in Kolkata, then building a product is easy, selling it is what gets any business going. So, how to do that? Search engine optimization and digital Marketing by SEOcontrol! With changing times and awareness about quality 39% of customers have been slowly deviating their attention from advertising to search engine marketing or digital marketing, and from paper to digital mediums.
During COVID-19 pandemic not everyone in Kolkata, West Bengal is moving out and mostly interacting digitally. So this is one of the basic reasons to market digitally. When it comes to seo and digital marketing then, you should always hire SEOcontrol Kolkata seo company. But this is the most basic one. Let’s explore a few more for better understanding of this blooming field of interaction.
Establishes you as an authority with the help of SEOcontrol
You will have a fairly good amount of control over the content that goes up on the pages. Features of social media pages help you set target audience which are highly specific like providing criteria like gender and age.
Helps build a brand image by our Kolkata seo experts
Digital platforms are open to all and on the go thanks to technological developments. Reviews on pages, sites and hyperlinks helps in growth of quality followers and customers. Reviews mainly help in getting organic traffic which helps in genuine revenue. Positive brand image on social media platforms helps in getting earned media coverage. This means genuine and honest reviews which are highly appreciated today.
Audience interaction and monitoring by SEOcontrol
Almost all teenagers and adults use some kind of digital platform to search something, anything. Suppose you have a baking business and is listed on a digital platform or you have a site. Some potential customer wants muffins and searches it online. His/her search results has your bakery name. If properly set up, you site can be a perfectly interact with the customer as it will contain videos, ratings and maybe a section where they can place an order.
This potential customer now is a customer and might leave a review which will be helpful for a new buyer. Social media platforms are a great way to put out colorful images at reasonable cost that will attract targeted audience based on your page viewing and targeted audience. The insights for each posts can be views and promoted accordingly.
Awareness of competition
When one knows about what other business similar to them are doing they try to up their game in the market, putting out better products will attract more people. Quality from the business and loyalty from the customer opens tenfold. As most business and service oriented brands are available digitally you have a fairly good idea about other brands. Smart and witty marketing in social media platforms attracts eyes and embeds a brand image in the minds of the people resulting in higher brand recall value.
High return on investment
Newspapers have low shelf life of mostly a day, magazines have more shelf life but information is easily lost under stacks of papers. Search Engine Optimization lets you have pages, sites and accounts for free. Moreover you can advertise targeted audience suited to your businessat reasonable prices allowing better reach and better results. ROI or return on investment is high if done carefully and properly. Moreover the pages won’t end in trash.